visual communication

Hop On the Downtown Trolley!

From now until the beginning of 2018, hop on the Downtown Glendale trolley, which circulates along Brand and Central, around the Americana and up to the residential areas north of the 134 Freeway.  A great First/Last Mile solution, the trolley makes it easier to walk and take transit to your destinations.  Here LA designed the trolley stop signage and large side-panel trolley graphics, with a fun hand-drawn look, inspired by the sites around Downtown.

Glendale Speaks: Turning Community Feedback into Art

This past week, Here LA installed a temporary art piece that illustrated a year's worth of feedback from community workshops in the City of Glendale, as part of the City's Pedestrian Plan.   Since 2016, the design and planning team has been speaking with people who live, work, and play in Glendale about what it's like to walk in the City.  Each triangle in the community mural represents one person's answer to the question, "What would make you walk more in Glendale?" 

Each color is a specific response. You can see frequency and patterns of response and read the community sentiment through color.  Blue tones indicated safety-related responses - people who said they'd walk more if they felt safer walking, or if vehicles would slow down, for example.  Pink indicates an accessibility-related reason (more space on the sidewalks or more destinations within walking distance) and green/yellow tones indicate aesthetics and comfort issues (better lighting, more shade, more people out walking, or better sidewalk condition).

The temporary mural will be up for a little while in its current home in the plaza in front of the Museum of Neon Art on Brand in Glendale and then will be roving around to various sites around the City.  

Join theconversation and check out the evolving Pedestrian Plan!

Testing, Testing: Temporary Urban Murals

Here LA is in the workshop this week exploring public murals as a city place making tool. Murals add character and aesthetic values to the public realm, but more importantly they tell stories set in time and space. This week we are testing materials, application methods, and installation techniques.  Stay tuned for more in the coming months.

 

 

Blue Line Summer Series Slauson and Vernon

The Blue Line Summer Series continues on August 23rd at Slauson Station and August 27th near Vernon Station. Each pop up includes interactive elements designed by Here LA, as well as fun activities organized by local community groups. For a teaser, see the DTLB Station Pop-up. We look forward to seeing you!

Having Fun In Front of the Green Screen

Here LA's Amber Hawkes and Shannon Davis visited Planetizen's LA office today in Koreatown to film a segment for Planetizen Courses about First/Last Mile and 'Storytelling'.  Amber and Shannon discussed their experience helping to craft the First/Last Mile Strategic Plan and open-source process for LA Metro, sharing lessons learned and best practices from over the years, as the process has been applied to some of the 88 cities in LA County.   Here LA's discussions about Storytelling today were about everything from visual communication to tactical and pop-up urbanism - essentially finding ways to touch the hearts of people participating in the Planning process. Getting people to see, feel, smell, and hear the possibilities of an enhanced community and encouraging Urban Planners to Think Big.

See you at the APA National Conference this weekend in NYC!

images.jpg

Here LA's Shannon Davis will be speaking at this year's American Planning Association (APA) National Conference, which will be held this weekend, May 6 - 9 in New York.

"Learning from Don Draper" - the talk will focus on lessons from the advertising world for urban planners and designers.

Don Draper was a master of the pitch - from selling Lucky cigarettes to Kodak’s carousel. In today’s fast paced, media-centric world, presentation skills are critical for success. Learn seven tips from the field of advertising to perfect your pitch. For the talk, Shannon Davis joins Georgia Sheridan, Transportation Planning Manager in Systemwide Planning & Station Design at Los Angeles Metro.


Saturday, May 6, 2017
10:45 a.m. - noon EDT